Interesting article discussing which beers Americans prefer, state by state. The map below shows more discerning tastes on the coasts than up the middle: Bud Light? Really, Texas?
I'd be surprised if Bud Light has more than 15 percent of the market. There are a lot of great beer choices these days. I never buy Bud Light. I do buy Blue Moon, but not sure I like it better than Sam Adams, Kirin or Stella Atois. Funny, I love Stella on tap in a restaurant, but from a bottle it's no better than the other Belgian beers.
I like Blue Moon and Sam but not Bud Light. Did you notice only Oklahoma and Indiana prefer Coors Light? I thought that was interesting.
Blue Moon didn't even appear among the top 20 in this chart of best selling American beers. One wonders why what one buys and what one "favors" are so different. Cost difference is only about a dollar a six pack. http://www.huffingtonpost.com/2015/03/04/popular-beers-in-america-_n_6787494.html
With respondents being given 18 choices, I am betting that many just chose what they see on television...you have to figure that a lot of really good regional/craft brews were NOT on the list and even if some wrote them in, it was not going to be enough to displace domestic swill...
Maybe not in Nashville, but I know I've seen it in the more "Appalachian" places like Chattanooga and up I-75 and I-81. The whole Appalachian Trail's favorite beer is probably Yuengling.
i have been on a modelo kick here lately, any one else like those? i've preferred sam adams for years now but if i can get my hands on a live oak hefe or if i could get a rahr & Sons smoky i would drink those.
If they used market share - I believe Bud light would be number 1 in all states except, Illinois, Colorado and Wisconsin
