There is an article in the daily chokelahoman about the decline of Texas football...I would hope this kind of press would give the team (especially the coaches) a gut-check... Why Texas' tumble should inspire appreciation of the sustained success at OU and OSU I just noticed the whole article can't be viewed without a subsription but you get the gist of it....
I'm not even sure if the losses themselves are a motivator for staff(s) or players they've mounted up so fast these last several years. I doubt highly that bad press holds any kind of sway but would certainly love to be proven wrong.
