I thought Theosu did not report information. This will drive aggy crazier since they had the largest revenue?? for one year due to expanding kyle
Yeah, there were big stories on Houston local news channels about aggy beating Texas in revenue. Wonder if there will be any coverage of this story?
Or put another way, Texas can spend the better part of a decade wandering in the football wilderness and still be the most valuable program in the game.
Well 4th aggy probably did raise more revenue to expand the tackle box. I will wait to see how they do year after year . but the value of a program/ brand?? I know Texas has been at the top or near the top for over a decade.Can't read the wsj link but IIRC even last year the Horns were in top 3.